Are you looking to Upsize or Downsize?

We understand that selling your home and moving is a daunting move. It’s important to get the timing perfect.


We’re helped countless East Bay / Contra Costa home owners sell their home for top dollar to move into their next home.


Trust your home with the #1 Top Producing Team.

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Home Seller Guides

A table with the words `` marketing your home '' written on it.
By Cathy Brent March 12, 2025
As real estate agents, we need to be experts in marketing your home in order to sell your home. And The Cathy Brent Team KNOWS how to market your home to the RIGHT audience.
A house with a sign that says `` making a good first impressions '' in front of it.
By Cathy Brent March 12, 2025
If you want buyers to be interested in your home, you need to show it in its best light. A good first impression can influence a buyer both emotionally and visually, thus prompting them to make an offer. In addition, what the buyer first sees is what they think of when they consider the asking price.
How to sell your house for the most money written on a blue and green background
By Cathy Brent March 12, 2025
In order to get the highest price in the shortest time, you need to know how to market your home. The better you market your home, the more offers you will get. And the more offers you get, the more choices you have to get the price and terms you want. The most important factor of marketing your home is pricing it right. Your price should be adjusted to reflect the market and your property’s worth. The key is to get as many people as possible checking out your fairly priced property. If your property is not priced fairly, there will be no buyers because your price is set too high. Another important factor is the condition of your home. Make sure that your home looks ready to be sold. Fix any defects (peeling or faded paint, cracks, stains, etc.) Condition alone can sometimes prompt fast buying decisions. Not only should you fix any defects, but consider upgrading your home by making major repairs and cosmetic improvements before selling. A nice looking home triggers the emotional response that can lead to a financial response. Learn how to negotiate the best terms for all parties involved. Terms are another factor that may be adjusted to attract buyers. If you insist on getting your asking price, think of what you can offer to the buyers. For example, improvements you’ve made or even offering seller financing at a lower than market interest rate on a portion of the sale price. Convince them why they should be paying the price you have set.  Lastly, get the buzz out about your home. List your house with a hot agent that ensures your house is listed on the MLS and on the Internet. On your own, get the word out. It should always be visible to passersby that your house is for sale, whether it is through signs, local advertisements or you telling friends, family, and acquaintances.